Adidas SS17 Parley Swimwear
Adidas recently revealed their sustainable SS17 Parley swim range. The swimwear features two designs for both men and women, and is actually made from up-cycled fishing nets and plastic debris cleared from coastal areas. This plastic is then converted into a ‘regenerated’ yarn fibre called Econyl®. Interestingly enough, the Econyl® fibre has the same high quality as the traditional swimwear material (Nylon 6), so there are no trade-offs on that front! And there are no trade-offs when it comes to price either!
Adidas has actually been working to reduce the environmental footprint of its products. Remember the pretty footwear they launched in 2015 made with up-cycled nets and plastic? Again in collaboration with Econyl®.
“Created with the ethos ‘from the oceans, for the oceans’, the Parley swim collection represents our dedication to consistently deliver swim products that protect the waters in which we perform. As one of the leading sportswear brands in the world, it is our responsibility to be the guardians of the spaces of sport and this range is testament to the part we can – and should- all play to safeguard the oceans for future generations.”
It would surely be amazing if Adidas succeeds in making all their swimwear from such regenerated fibres such as Econyl®, especially considering the alarming amounts of plastic debris that are currently swimming in our oceans and coastal areas.